Blog :

The Greatest

Why put rudders on ourselves? Why talk ourselves down? Why short our options? Why undercut our goals?

There are plenty of obstacles in life as it is, the last thing we need to do is get in our own way. That’s probably why I love creative expression that in a sober, victorious, heartbreaking, and emancipative way, affirms our struggles & hope while uncompromisingly showing us that every moment we’re alive is a chance to get it right.

This song and the video created for it recently provided me with one of those moments when art stops us in our tracks.

Between the lyrics, the unassailable pop format, a beautiful melody, a great island beat, the incredible choreography, the best makeup, and some of the coolest art direction I’ve seen in a while, I found this both non-cheesy and massively creative.

Props to Sia.

‘Don’t give up, I won’t give up
Don’t give up, no no no
Don’t give up, I won’t give up
Don’t give up, no no no

I’m free to be the greatest, I’m alive
I’m free to be the greatest here tonight, the greatest
The greatest, the greatest alive
The greatest, the greatest alive

Please follow and like:

I’m a cultural spy

Being part of the cultural majority means that we have the ultimate bias. It means our version of reality is the correct one and that we get to decide what norms everyone else has to aspire to.

My ethnic background provides all the advantages of being part of the cultural majority while also giving me relevant perspective on what it’s like to not be part of the cultural majority.

My dad is from Argentina and my mom is from Kansas, and they met in Spain. Go figure.

Ethnically, they’re both European. My father’s family in Argentina all immigrated there from Calabria in Italy. My mom’s family came to America from Guernsey, a little island between England and France.

That’s why when you look at me, you see a white man. That’s what I am.

That said, I grew up speaking English and Spanish, traveling to Argentina often, learning and living by cultural norms my dad grew up with, and generally looking at the world from what felt like two distinct perspectives.

The school I went to growing up was about 65% Latino, and I was ‘one of the white kids,’ while still enjoying some of the benefits of being part of the cultural majority within that community.

I was in while being out.

I enjoyed the upside and the downside, and it made me keenly aware of what either side felt like, as well as what assumptions we make when we have no reason to see things from the another point of view.

I don’t say that to solicit sympathy the way some in the cultural majority do for those few seconds when they don’t enjoy that perch. I say it because this experience provided me with a glimpse into the dynamic of cultural majorities from a very early age.

When I went to a white majority high school I enjoyed the benefits of being part of that cultural majority, while also being able to score a few bonus points for being bilingual and having a dad with a cool accent.

It wasn’t until after college that I came up with the term ‘cultural spy’ as an explanation of my experience, but it feels so apropos.

I don’t think any of us, regardless of grouping, have any type of monopoly on virtue. I do think that experiencing both sides of the cultural majority coin is a hugely important experience. You don’t have to be multiethnic to experience it either. Travel provides the opportunity to not know the local language or be the cultural or racial exception, and it’s important that we embrace those experiences as welcomed discomfort.

I’ve used the term ‘cultural spy’ a lot over the last few years, so I thought it was about time I write it down.

Please follow and like:

Personal evolution

Personal evolution happens whether or not we’re intentional about it, but there appears to be massive upside to thinking at least one move ahead. Instead of reacting to external presets, this allows us to make proactive decisions instead of reactive ones.

It helps in entrepreneurship.

It helps with finances.

It helps with soccer.

But it also helps right before we hit a fork in the road.

I’m trying to drink my own kool-aid in that respect. For as much as I talk about flexibility, strategy, and creativity, I should certainly always be thinking about moves I can make that will set up tomorrow’s projects and goals.

So… that’s where my head is at.

Please follow and like:

Websites that rock

Over the past 5 years, I’ve worked with WordPress (and now Squarespace) to develop websites for my projects and for clients. I love the feeling of coming up with a creative idea and making it so. With some practice, it has become a really fun way for me to build things – and I love that process.

I recently finished a site for an incredible baritone opera singer and am super proud of it.

You can check it out here.

As with every site I’ve built recently, it provided learning opportunities, frustration, turning points, communication practice, and a really cool end result.

While the tendency can be to get overly precious with our websites, articles, social media posts, and blogs, the reality is that everything is an iteration. What’s more, the world of web development and design is flattening, creating better solutions that take less time, and allowing us to pivot without a ton of angst.

That said, building websites that rock is constantly a reminder for me to keep learning and taking things from idea to reality.

If you need a new website, feel free to give me a shout. Helping creatives and small businesses put their best foot forward is a blast… especially when it provides me an opportunity to learn and create.

It’s important that we feel activated. It’s important that we have fun.

Please follow and like:

What did your monologue say today?

Isn’t it funny how our lives are one continual internal monologue about our relevance, uniqueness, and vantage point?

We know we’re part of various communities and can aptly be defined by certain labels, but we’re always looking for a way to break into and out of those boxes…

“But, I’m different because…”

“I’m more this, that, or the other…’ or ‘I’m just like them.”

The cool part is that we’re always both completely unique and unwaveringly derivative. But I find it interesting that we’re always looking for a way to fit in and a way to differentiate from the crowd.

The reality is, I’m not that different… and that’s OK. At the same time, each of our unique experiences as humans are incredibly complex, beautiful, mundane, painful, fun, unbelievable, and intense.

There are so many stories in people.

What did your monologue say today?

Please follow and like:

Smashed time

When we cram things in and rush around, we do ourselves and our loved ones a few disservices.

Not only do we open ourselves up to additional costs, we also make the chances of stress, bad communication, and tension a lot more probable.

Time is our friend when we don’t smash it.

Please follow and like: