Innovation

The cutting edge is sharp, unless... by Evan La Ruffa

The thing about doing something new is that there's inherently more risk. There's no data as to whether or not it will work, not to mention the fact that this new path also needs to be messaged decently to catch on. The cutting edge is sharp because that's where we make new things, whether art, businesses, products, communities, or projects.

The thing is, it's less and less sharp the more we add skills that increase our ability to be creative in building new solutions. Specificity is important, but so is uncharted territory.

As long as we add more paintbrushes to our toolkit, the cutting edge is a great place to be.

(It's also where the most upside tends to reside.)