At least we're looking in the right ocean by Evan La Ruffa

When we think about our place in the greater scheme of things, one can't help but come to some type of nihilistic conclusion about our inconsequential role. We're each just a tiny part of the cosmos, yet we find ourselves on this particularly beautiful, habitable, complex, unique, conflicted, imperfect planet.

Even though sometimes it can all feel like a crapshoot and we wish we had more control, we should be permanently buoyed by the insane, superlative beauty of our greatest relationships, loves, communities, and experiences.

When we zoom the lens out, it's a little easier to breathe.

We are small. It's true.

But at least we're looking in the right ocean.

Humans by Evan La Ruffa

One of my favorite Chicago coffee shops, The Coffee Studio in Andersonville, is a great place to grab high quality espresso or coffee. They make their drinks with care & serve Intelligentsia, for inquiring minds. That said, this post has nothing to do with their coffee. It has to do with the signage on their bathroom doors.

When you walk to the back of the shop to access the bathrooms, you see that they are both labeled, "HUMANS." I love that because it doesn't qualify or specify, it simply states that its intended use is for all humans.

That's the extent of the argument. No commas or logos, just a plain and simple ethos of equality. It's why the term "human rights" is used, and it's the basis for my entire outlook on ethnicity, language, culture, geography, citizenship, politics, and activism.

I have no desire or reflex to exclude.

What's that all about anyway? We're all humans.

Stories by Evan La Ruffa

The stories we tell ourselves tend to limit us more than facilitate our better self. "I'm this way. I'm that way. I don't do that well. I always do this."

Our youthful attempts to grasp at personality end up producing a reflexive, historical, and/or familiar sense that who we are and what we will be is predetermined, or somehow outside our control. We internalize other people's projections of us, or assume traits as if uncontested truths that we can't step outside of.

And why do that? Doesn't that approach rob us of our emotional & spiritual autonomy?

There's value in questioning the stories we've been telling about who we are. Especially the ones that box us in, keeping us in old, less-useful patterns that cater to versions of ourselves that prevent us from growing.

The stories we tell ourselves are the overlays for how we understand our place in this crazy thing called life.

Even so, we get to choose our own story. Do our experiences and specific context affect us? Undoubtedly. But that's the part to reconcile. We don't always have to double down.

We can split the difference too.

Build everything but the ceiling by Evan La Ruffa

Much of the time, we build the ceiling before we build the walls. That makes for an odd version of a room, doesn't it?

All too often, we say what can and can't happen before we have the data. We cloud the reality from the jump and we limit an ideas ability to grow.

Our tendency to curb possibility before we've even put ourselves in a place to turn it into reality, is a recurring pitfall many of us succumb to. The great part is, we're just one choice away from flipping that. Just one decision away from assuming we can actually do it.

One thing we can be sure of, is that thoughts are patterns that replicate in our lives.

In that case, why not choose, YES?

Why not build everything but the ceiling?

I need my time by Evan La Ruffa

One of the things I've realized over the last few months, is that mornings are a very potent creative time for me. Something about daybreak, the sunrise,  & the smell of freshly ground coffee, all puts me in a creative state. Between a son who wakes up early and a variety of projects, it's even more incumbent upon me to carve out the time I need to write, take photos, edit, work on graphic design, etc.

I'm working to block out 1.5-2 hrs each morning for creative work.

No emails. No calls. No running to meetings.

Once afternoon arrives, I'm better suited to emails and handling the admin side of things. By batching my meetings on one day a week, I'm also able to reduce wasted movement that produces time I can use creatively instead.

One thing we can always ask ourselves is, "are we creating the conditions to do our best work?" The part of us that wriggles & fidgets when that question is asked is exactly why it's worth asking.

I've settled into the fact that I need my time. I need my morning creative time to make art, think without parameters, and write.

So, which chunk of time do you need, and for what?

What time of day? For how long?

Perhaps most importantly, how will it make you feel if you get that time to yourself?

It’s not what you say, it’s what you believe by Evan La Ruffa

The reason its alarming when people say repulsive things, is not because saying repulsive things is bad, it’s because BELIEVING repulsive things is bad. For as much as people rail against political correctness, that's really not the issue.

As Americans, we focus too much on being able to say whatever we want, when we should be thinking about what we believe.

It should bother us me more that we aren’t addressing the underlying cause of what people say.

Racism isn’t abhorrent because it is vocalized or written - it’s abhorrent because it's hateful, anti-human, & refuses to acknowledge equality, using an outmoded and disproven philosophy as its central tenet.

Lets question why people say what they say, not whether or not they have the right to say it.

No Phone In The Coffee Shop by Evan La Ruffa

As of late, I've taken to leaving my phone in the car while venturing inside to my favorite coffee shops. I've noticed that the times when I have my phone on me, I default to checking it while waiting in line, or waiting for my macchiato after I've ordered it. The barista will be doing their thing, helping make my morning right, and I'll have my head down reading some shit I've probably already seen.

As of November, I've been leaving my phone in the car or in my bag during these moments.

I've had more conversations, I've connected more, and it's been cool. I invite you to join me in 'No Phone In The Coffee Shop' for a few months. I'd be interested what your thoughts are after trying it out for a month or more.

A few questions come to mind...

What is that discomfort we feel when idle? Is it something to do with being alone with our inner monologue?

Are we de-prioritizing social cohesion in favor of smartphone dopamine hits? Is there a value to limiting those hits?

Evolution is collaborative by Evan La Ruffa

For evolution to be exclusively about competition, conflict would have to be permanent. We would never get anywhere by working together, and we would never reprioritize personal gain for the sake of teamwork. Our regular lives show us that can't be true.

Every day we wake up and cooperate with others to achieve goals.

When people talk about survival of the fittest, they're often rationalizing a cutthroat approach. The reality tends to be a lot more docile than that worldview might suggest.

When we get things done in our jobs, families, partnerships, and projects, we're almost always working with others to make something positive happen.

Far from notions of hard knocks, evolution is collaborative.

Good enough v becoming the bottleneck by Evan La Ruffa

For anyone who builds things, there's the temptation to let perfection get in the way, especially when we're talking about building things that are digital, community-based, social, or artistic. There is always something we can do that would marginally improve some aspect of what we've built without actually making it more effective. An aesthetic tweak here, a conceptual afterthought here, etc etc.

There are times when our creative spirit can work against us. These are the times when we jump down that rabbit hole to make or "improve" that thing when the upside is very small, despite the fact that it allows us to scratch some itch.

Creative expeditions can be hugely helpful, but they have to be well timed.

If they function as a distraction from the high value work we should be doing, the result is a treadmill. If they arise from a strategic buffer we've created for our project, then we're actually going somewhere.

As we look ahead to a new year of accepting good enough and avoiding becoming the bottleneck, the question looms, what's the highest value thing we could be doing right now to ensure that our project will flourish?

100 billion neurons by Evan La Ruffa

It's amazing to think about the fact that there are as many neurons in our brain as there are stars in the galaxy. 100 billion neurons transmitting information, serving as a link between our inner galaxy (the network of information inside us) and our external galaxy (the network of historical organic creation). If what's inside us is a mirror for what's outside us, we're lucky to have so many options.

Despite the fact that 100 billion neurons exist in our brain, its ability to categorize, delineate, decipher, extrapolate, and protect, is also essential to the ways we figure out what the hell is going on all around us.

Every day we know more about the nature of our brains and the nature of space, I'm just blown away by what we've been given to work with.

We have the bandwidth. We have the resources. We have the people.

Our mind's tendency to reduce and distill is powerful. Let's just make sure we're not taking the easy way out. Simple solutions are romantic, and there's a whole range of stuff we shouldn't overthink. Even so, we know when we're employing cognitive or emotional shortcuts, especially in areas where we know we have room to grow.

100 billion neurons of discernment, and all we really have to do is ask ourselves.

100 billion neurons to hit the pause button and listen, so that when our reflection reaches our lips, it's inclusive of the truth.

Preset: busy by Evan La Ruffa

It feels like a version of talking about the weather. But there's a social game going on too... "I've got a lot going on, and I have stuff to show up for, and things are going well for me, and I'm legit, and I'm, and I'm ... "

Without me even saying it explicitly, you see the game going on there. As an extension of that interaction, most everyone we talk to is "crazy busy", "slammed", "up against it", or even "fucked."

It seems like a hell of a preset: busy.

What happens when we're rushing, over scheduling, showing up late, canceling appointments, rescheduling them, etc etc?? In my experience, it tends to mean that reactivity is the general state of things.

When we reject the cult of busy, we at least have the chance to reclaim our preset, and choose a different story to tell ourselves about time and the way we show up.

When we say we're busy, we're really just justifying ourselves in a space. The thing is, busy often infects our ability to ever be in a place fully. We can still achieve without being busy. We could just be...

... effective.

... potent.

... inspired.

... focused.

...READY.

More more more by Evan La Ruffa

For a capitalist economy to be considered healthy, it always has to be growing. More more more.

Even a hedonist like me has to acknowledge that the doctrine of "more more more" is not only a bizarre way to measure success, it's also unsustainable on a personal level.

Capitalist economies need to grow, but we don't really need more resources or things just because the calendar flipped over.

The reality is that capitalism (not mercantilism) without proper social investment is the most tantalizing of races to the bottom. Nations like Norway are a perfect example of ways to use economies as a springboard for education, infrastructure, and better systems, not just higher GDP.

I'm not ragging on commerce, but I am saying that our system relies on our merciless consumption.

What's good for America's economy is not necessarily good for us or our families, and that disconnect is more evident now than ever.

GDP means nothing to our households or communities.

And more doesn't mean more if we're being real about what we need. It means too much.

Perspective isn't fact by Evan La Ruffa

For those of us who are passionate, energetic, opinionated, motivated, or confident, it can be easy to give way to the seduction of our own guitar solo. After all, we're sure of our opinions and have worked out a great bit of logic to support what we think to be an inscrutable position. Despite our 'water tight' rationale, it's important to always be at least somewhat buffered by curious verification of our own motives or perspectives.

Am I setting up a straw man? Am I mischaracterizing? Do I have extra incentive to come out on one side of this debate? Have I rounded a corner when coming to conclusions?

Unfortunately for our ego's, perspective isn't fact.

Once we're realistic about the degree to which our beliefs or opinions aren't supported by facts, I venture to say we'll do a better job of:

  1. Being sure to read & research more to find the facts that support an informed stance, and
  2. Having the types of conversations that bridge gaps instead of dig them deeper.

If we're open to data, less sure of ourselves, and focused on our blindspots as much as the blindspots of those we converse with, perhaps we'll rebuild our ability to empathize and find more productive common ground.

Once we've told ourselves we own a monopoly on truth, the slope is already too slippery.

Addendum to Selfish Altruism by Evan La Ruffa

My dear friend Matt Leathwood sent me this response to my Selfish Altruism post: 'Does anyone do anything for free? Doing something for someone else makes most of us feel good about ourselves..... The pay off is the apparent altruism. It's the true sign of goodness when we do things for other people without the bells and whistles of praise.... Silent givers are indeed kings amongst men.'

Touche, Matt! What's interesting is the role habit plays in all this as well. If we get on a roll of being altruistic, perhaps it becomes our default and we can, without ego, make that our life's preset.

But more so than FREE, like Matt says, it's about doing good because it's good, not because you will be praised for it. We can all do a lot worse than feeling good about doing good.

If praise for altruism makes altruism your default setting, we'll all take it over the alternative.

P.s. If you ever have a thought, critique, idea, or contribution, after reading my posts - hit reply! Hell, I might even share it with everyone else!

Selfish altruism by Evan La Ruffa

Sometimes I wonder if my altruism is selfish, and whether or not that matters. In a very basic way, I believe most of us lean toward one of the following worldviews:

  1. Life is hard and it's important to keep people out so they don't screw you, or
  2. By giving we receive way more than we ever could have hoped for.

I put the word 'selfish' next to the word 'altruism', mostly to get your attention. But there is indeed a volley happening between the way we view the world and the way the world vibrates with or against us.

If you think people will be trouble, they are.

If you think people will help you be more than you ever could alone, they will.

In that sense, altruism isn't actually selfish, but it is self-replicating and exponential. I can attest that I've found altruism or an emphasis on giving, to be the most personally beneficial factor in my life (that I'm in full control of).

For those of us who know that everything is going to be OK, we have the luxury of being able to focus on the positive ripples we can make, as opposed to clawing for our slice.

Since selfish altruism is really just altruism, I say we risk it.

Equal rights, no qualifier by Evan La Ruffa

The thing about saying we believe in equal rights is that there can't be any qualifiers. That's the nature of equality. For it to truly exist, we can't bend on the premise. I hate to be fundamentalist about anything, but I don't see equal rights as something we can compromise on.

There can't be exceptions, fine print, or motor mouthed radio disclaimers in the last 2 seconds of the ad. There can't be caveats, exemptions, addenda, waivers, extenuating circumstances, but's, or garbled explanations.

In a country with so much lofty rhetoric about equality for all, it's especially important that we not mince words.

As I dive into Radical Dharma: Talking Race, Love, and Liberation by Rev. angel Kyodo williams after hearing her speak a few weekends ago at Camp GLP, I'm reminded just how much work we have to do when it comes to living out our ideals.

There's no reason for recalcitrance, but we do have a long road ahead.

One thing we can't do, is abide the shuffling of feet, defensive rationalizations, or inaction.

As Americans existing in the present, we all need to be part of this conversation... especially when it becomes uncomfortable.

Adult novice by Evan La Ruffa

Being an adult novice is a space a lot of us rarely can sit in without some discomfort. For some reason, the older we get, the more we tend to shutter in the face of attempting to acquire new experiences or skills. Why the hell is that?

Perhaps it's about our inner insecure child shuttering in the face of uncertainty, or our creative intuition getting clobbered by criticism we received from some awful, cynical adult.

As I taught my string art workshop at Camp GLP this past weekend, I remembered that creating space for adults to be novices is an important piece of expanding our comfort zones and reclaiming our ability to learn new things, be creative, and not give a fuck about the result.

This is a reminder to actively seek out the experience of being a novice. It's also a reminder to be more focused on the experience than the result.

Jump right in.

Being honest about bias by Evan La Ruffa

Oh, bias. Such a maligned issue, yet so relevant, all of the time. Ok, so let's see here... journalists aren't allowed to be biased, in fact saying someone is biased is one of the ways many people go about indicting.

"I think you're only telling one side of the story, and I probably totally disagree with you."

It's odd that being unbiased is the goal, either ideologically or rhetorically, especially since we'd all admit it's inescapable.

If we acknowledge that we all have our own biases regardless of how enlightened we might happen to be, then lets move the marker.

We're biased.

Now that we can admit it, all we have to do is be honest that we have it. Incorporating that knowledge into our communication is the next, and most important step.

Easier to say than do, but oh so worth it.

Charlottesville by Evan La Ruffa

What happened in Charlottesville over the weekend proves that the notion of existing in a post-racial America is a complete fantasy. The "I don't see skin color" version of public policy mixed with a talking point that helps back away from the cultural and social work we really need to do. I've been sick to my stomach watching footage of the riots and that car mowing down our fellow people.

It's made me so angry that I feel a rush of primal, testosterone-laced adrenaline that reverts to physicality, and wants to pummel those whose ideas I find disgusting and fucked up.

My mind quickly comes back to violence and it's true nature. It's never a solution. It never ends anything. It merely accelerates the eye for an eye approach. It's made me think just how radical nonviolence really is. It's sooooo hard to do. To remain truly nonviolent in communication and action is no easy feat, especially when directed at our perceived enemies.

The thing is, nonviolence destabilizes the entire back and forth that violence perpetuates. It knocks it off its axis. Calling for LOVE for those who desire the annihilation of anyone that doesn't look like them is the hardest test.

Can we truly love our racist brothers and sisters out of their fundamentalist lens? Do we have the stomach for it?

I don't know if we can and I don't know if we do.

I also don't know if violent retaliation does anything more than temporarily suppress those notions, as opposed to changing them.

I just don't know.

Squeaky wheels & context by Evan La Ruffa

The way we approach any situation always depends on context. Or at least it should. Applying one rule to getting what we want (usually, respect) runs the risk of missing out on obvious clues that'll help us achieve that goal. Squeaky wheels only get grease when the request is reasonable, justified, and approached in a way where everyone's dignity remains in tact.

Otherwise, squeaky wheels run off the rails without context, interactions suffer, and goals go by the wayside.

Whether it's a client, managing a team we work on, or someone providing us with a service, we're better off communicating fairly & giving people the benefit of the doubt.

Putting our foot down doesn't mean raising our volume.